We help teams close gaps in ...
Product STrategy
We partner with our clients
Mulesoft
As the most widely used API integration platform, Mulesoft was growing so fast some of its product, UX, and dev teams were overwhelmed and under-resourced. We stepped it at almost every level: facilitating product strategy, defining users, designing the UX for key applications, and building out UI components and framework.
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Salesforce acquired Mulesoft in 2018.
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The BrightAct team has been an outstanding business partner for MuleSoft. They helped us accelerate the frontend development across many areas of the MuleSoft platform.
Soren Harner,
Vice President of Engineering
BrightAct transformed Earn from a direct service nonprofit to a leading fintech in a rapid period of time, allowing us to reach tens of thousands of financially insecure Americans in less than a year.
Leigh Phillips
Chief Executive Officer
Earn.org
EARN is a non-profit organization, helping low-income families to develop financial stability via saving. See earn.org and saverlife.org.
BrightAct helpled EARN transform from a local-service nonprofit to a technology-driven with a national impact.
We redesigned and built a secure financial tracking and research system, leveraging financial-aggregators and cutting-edge analytics and data-driven tools.
Etay helped the gong.io executive team to turn high-level, whiteboard ideas into interactive prototypes, which we used as part of our fundraising efforts and product development.
Amit Bendov
CEO and Co-Founder
Gong.io
GONG.IO is a startup that helps B2B sales teams close more deals by using conversation intelligence technology.
We worked with the CEO and the executive team to define, design and prototype long-term product strategies, turned whiteboard ideas into interactive prototypes and helped the team to explore, evaluate and prioritize the product roadmap.
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Sandisk
SanDisk is a manufacturer of flash memory products, including memory cards and readers, USB flash drives, and solid-state drives.
We helped the SanDisk’s incubator on an exciting project that leveraged their technology in a new context. The goal was to create a wearable camera that would help capture life moments. We were hired to oversee the work of a team of software designers, software developers, electrical engineers, Industrial designer, and hardware manufacturers.
I was always amazed by Etay’s ability to conclude complicated meetings and brainstorming sessions which seem unsolvable and bring everyone to the same page ready to move forward with the implementation.
Yaron Bar
Strategic Business Development
We bring Hands-on Leadership
Etay Gafni
CEO & Head of Products
Etay leads the UX, PM and custom development services. With over 20 years experience, his career took him from startups to large corporations to nonprofits and back. Etay creates focus and clarity that drives effectiveness, using pragmatic methods. He likes to focus on 'good karma,' impactful projects, and getting things done.
David Delp
Creative Director
David is a seasoned UX director, video director, and illustrator, and on larger projects, he builds and manages creative teams.
David's favorite pastime is detangling complex ideas, simplifying the parts,
and delivering insights, ideas, and tools users love.